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Nike Selling Out of Merchandise Since Colin Kaepernick Ad

Nike’s gamble continues to pay off for them in a big way. Nike has now sold 61% more merchandise since the Colin Kaepernick ad came out. Research shows that Nike…

NEW YORK, NY – SEPTEMBER 05: People walk by a Nike store in Manhattan on September 5, 2018 in New York, New York. A new ÒJust Do ItÓ TV commercial by Nike Inc. will be narrated by unsigned football player Colin Kaepernick and will air during the opening game of the NFLÕs new season Thursday. Kaepernick, the former NFL quarterback who led player protests against racial injustice and police brutality by kneeling during the national anthem, has been singled out for criticism by President Donald Trump and many of his supporters. (Photo by Spencer Platt/Getty Images)

(Photo by Spencer Platt/Getty Images)

Nike's gamble continues to pay off for them in a big way.

Nike has now sold 61% more merchandise since the Colin Kaepernick ad came out.

Research shows that Nike has sold more merchandise between September 3 and September 13 than in the 10 days before the ad came out.

Nike's shares have rebounded after the first initial drop when the ad came out to hitting a record high a week later.