Build-A-Bear Workshop's "Pay Your Age Day" Is Back!

Parents, get ready...

Build-A-Bear Workshop is bringing back its Pay Your Age Day event!

However, this time, there will be a few changes...

Build-A-Bear Workshop Store At Mall of America
Photo by Adam Bettcher/Getty Images for Build-A-Bear

The program this year will be in the form of sweepstakes, and starting TODAY through June 16, you'll need to get online and sign up for the Build-A-Bear Bonus Club Rewards Program.

After signing up, you're automatically entered to win a Birthday Party Experience or a ticket to the "Pay Your Age" event.

If you're lucky enough to be chosen, you can then pay your child's age for up to two bears at the workshop during the redemption period the week of June 24-28.

If you think that's going to curb the fiasco from last year, don't, because an estimated 200,000 people are expected to win.

Last year, Build-A-Bear had to shut down the event due to crowding, which upset many customers.

Build-A-Bear Workshop on Twitter

Urgent Alert: Per local authorities, we cannot accept additional Guests at our locations due to crowd safety concerns. We have closed lines in our stores. We understand some Guests are disappointed and we will reach out directly as soon as possible.

Did YOU take part in the Pay Your Age event last year? How would you make this event run smoother?