Monday night (Jan. 10) Kanye shared the visual to his track “Heaven and Hell” which appears on the rapper’s latest album Donda.
The track appeared as a traditional music video with a faceless person wearing the black hoodie he designed for Gap. The video doubled as an ad that first aired on ESPN during the College Football National Championship game.
Not only a rapper, but Ye has also proved himself to be a power giant in the fashion industry partnering up with Adidas, Gap, and now a collab with Balicenciaga which the rapper will be combining his Yeezy brand, Gap, with the luxury fashion house. Ye shared part of the contract on his Instagram Friday (Jan. 7).
As we previously reported Ye’s hoodies with Gap went on sale back in September with adult-sized hoodies for $80 and $60 for a child-sized one both sizes available currently in black or blue. They can be purchased at yeezygap.com where you will need to fill out a little info about yourself before seeing what is available.
Watch the video below: