This according to the Detroit Free Press

Freep: “As with other special cause license plates, $25 of the $35 purchase fee and the entire $10 renewal fee each year will go toward one of the four team foundations: Detroit Lions Charities, Detroit Pistons Foundation, Detroit Red Wings Foundation, and Detroit Tigers Foundation. The nonprofit groups are dedicated to community service and helping young people through educational and recreational opportunities, the agency said in a news release.”